No longer is the fall-favorite pumpkin spice only for lattes.
Bud Light Seltzer announced its debut of a limited-time fall seasonal pack today to go along with “your favorite flannel,” “apple picking” and “basic Insta content.”
Included in the Fall Flannel pack are Apple Crisp, Pumpkin Spice, Maple Pear and Toasted Marshmallow.
According to Anheuser-Busche, the Apple Crisp comes in “just like grandma used to make, except a lot more drinkable.” The Pumpkin Spice hard seltzer has hints of pumpkin, cinnamon, nutmeg and vanilla flavors. The Maple Pear flavor included maple syrup and pear flavors, creating a seltzer “as cozy as it is bubbly.” The Toasted Marshmallow has a “sweet marshmallow with a hint of chocolate flavor” taste.
“Since launching Bud Light Seltzer, we have continued to disrupt the seltzer category by expanding our portfolio with unexpected and delicious flavors,” said vice president of marketing, Bud Light Andy Goeler. “We’re excited to bring our limited-edition Fall Flannel variety pack to the market, giving consumers a new innovation that is inspired by the season and perfect for all autumn occasions.”